Female Rep 3


 "Quality is Job One"

Have IT Questions?
Call us now (888) 894-6411

TWINTEL Solutions Blog

Getting a Better Sense of Customer Relationship Management

Getting a Better Sense of Customer Relationship Management

I’m sure I don’t need to tell you how important it is to have a handle on your clients’ needs. After all, how else are you supposed to offer them the level of service that they need to remain satisfied enough to stay subscribed to what you offer? This endeavor is exactly why a customer relationship management (or CRM) system is so crucial.

What is Customer Relationship Management?
Customer relationship management is effectively how a company can gauge and improve their interactions with their clients, gradually coaxing them toward repeated business transactions. By compiling data from the many points of contact that a prospect or repeat customer has with a business, that business can build a profile that will help inform their next steps.

With data able to be drawn from website and social media activity, live chat and telephone conversations, and a customer’s purchase history, CRM software can heavily assist you by constructing a database of customer information. Some can even automate certain processes, assisting a company’s marketing and sales forces in more effectively communicating with customers from a more informed standpoint, or allowing labor to be saved by leading an incoming caller through a precomposed voice menu to direct them to whom they need to reach.

A CRM can also be used to optimize internal tasks, like the managerial responsibilities of Human Resources, processing analytics, and automating certain workflows. Some CRM solutions have even begun to incorporate artificial intelligence to better predict a customer’s trajectory.

Customer relationship management systems can be hosted on-premise or delivered over the Internet as a cloud-based solution.

Putting a CRM to Use
A CRM can be leveraged in any number of ways for your business to embrace. Social media engagement can be monitored to identify which platform is most used by an audience, monitoring keywords and brand mentions. Otherwise, it can be used to assist in addressing feedback over social media.

Speaking of feedback, a CRM system can also be of use in a business’ contact center, collecting data from service calls to inform a company’s sales and marketing efforts, as we mentioned above. This is especially useful in a business-to-business application, as it can help to optimize a business’ journey through the sales and marketing funnel.

If a CRM system sounds like something that your company should implement, reach out to TWINTEL Solutions by calling (888) 894-6411.

Can You Afford to Ditch Your Telephone System for ...
Tip of the Week: 5 Tricks to Using Windows


No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Wednesday, February 20 2019
If you'd like to register, please fill in the username, password and name fields.

Captcha Image

Mobile? Grab this Article!


Our 10 Benefits

Our 10 Benefits Whitepaper

This whitepaper will evaluate the differences between traditional technical support practices and modern managed IT practices and the pros and cons of both in regards to small and medium-sized businesses.

Download Now!   Need A Consultation?

Tag Cloud

Security Tip of the Week Best Practices Technology Cloud Privacy Business Computing Hackers Network Security Hosted Solutions Backup Malware Google Mobile Devices Data VoIP Microsoft Disaster Recovery Business Business Continuity roundup nonprofit communications Internet bgc Software Email Alert Outsourced IT Innovation Managed IT Services IT Services User Tips Hardware Smartphones Tech Term Data Backup Productivity Managed IT Services Windows 10 Browser Ransomware Cloud Computing Data Recovery Smartphone Server Computer Efficiency Saving Money Cybercrime Android Internet of Things Workplace Tips IT Support Computers Communication Business Management Small Business Network IT Support BDR Passwords Office Miscellaneous Save Money Quick Tips Artificial Intelligence Productivity Cybersecurity Windows Chrome Recovery Managed IT Windows 10 Gadgets Mobile Device Mobile Device Management Mobility Router Holiday Money Telephone Systems Social Engineering BYOD Applications Phishing Social Media Proactive IT Private Cloud Firewall Hacking Upgrade Law Enforcement Facebook Vulnerability Wi-Fi Work/Life Balance Automation Virtualization Office 365 Collaboration Health VPN Microsoft Office Data Protection Budget Flexibility Bring Your Own Device Two-factor Authentication Google Drive Bandwidth App Password Office Tips Avoiding Downtime Managed Service Provider How To Remote Monitoring Information Compliance Word Encryption Managed Service HaaS Save Time Spam Data Breach Remote Computing Apps Information Technology Keyboard Sports Voice over Internet Protocol History Software as a Service Mobile Computing Data Security Scam Black Market Settings Servers Value Identity Theft Operating System Safety Business Intelligence Connectivity Redundancy HIPAA Risk Management SaaS Content Management Windows 7 Fraud Hiring/Firing Google Docs Cleaning The Internet of Things Access Control Unsupported Software PDF Telephony Automobile Training Workers Government Computing Infrastructure Blockchain Virtual Assistant Solid State Drive Data Storage Website Computer Care Marketing USB Patch Management Data Management OneNote Hacker Human Resources Telephone System IT Management Samsung Battery Content Filtering Entertainment Infrastructure Paperless Office Comparison Physical Security Charger Business Owner IT Plan Emergency Electronic Medical Records Wireless Technology Update Machine Learning Big Data YouTube End of Support Document Management Worker Data storage CES Credit Cards Employer-Employee Relationship WiFi Legal Unified Threat Management Spam Blocking Wireless Internet Lifestyle Instant Messaging Reputation Advertising Sync Wireless Charging Rootkit Microchip Data Warehousing Monitor FENG Colocation Employee Safe Mode Users Hard Drives Cast Devices Printer Robot Windows 10s Vendor Gmail Networking Workforce Hosted Solution Smart Technology Network Congestion Mobile Best Practice Content Search Engine Cortana Wire Search Customers Accountants MSP Fiber-Optic Politics Laptop Digital Signage Regulations Amazon Virtual Reality Employer Employee Relationship webinar Relocation Chromecast Thought Leadership Mouse Public Cloud Files Display Recycling Frequently Asked Questions Enterprise Content Management Telecommuting Two Factor Authentication Authentication Professional Services Audiobook Bing Google Apps Software Tips Smart Office How to IBM Skype File Sharing Cables Vendor Management Assessment Touchpad Google Search Amazon Web Services Worker Commute Computer Accessories Conferencing Humor Twitter Administrator Security Cameras eWaste Excel Password Management Remote Work IT Consultant NarrowBand Meetings Nanotechnology Camera Video Games Help Desk Troubleshooting Supercomputer Practices Start Menu Augmented Reality Unified Communications Apple Scalability Experience Television CrashOverride Internet Exlporer Net Neutrality Staff Regulation Online Shopping Bluetooth Netflix Addiction Multi-Factor Security Audit Going Green Botnet Criminal Tip of the week NIST Education Leadership Data loss Smart Tech Printers Shortcuts Password Manager HBO Specifications Transportation Current Events Hosted Computing Tools Remote Worker Theft iPhone Public Computer ISP Digital Signature Flash Evernote Techology Cache Trending Loyalty Computer Fan User Error Smartwatch Windows Server 2008 Cryptocurrency Screen Mirroring Warranty Social Business Mangement Outlook HVAC Millennials Shadow IT Books Benefits Knowledge Wireless Inventory Wiring Downtime Congratulations GDPR E-Commerce nonprofits Thank You